shutterstock_2340120219

Beverage Solutions and Flavor Systems

Beverage Innovation for Every Lifestyle

Every beverage serves a purpose, from fueling the day to creating moments of indulgence, connection or recovery. IFF combines consumer insights, flavor expertise and ingredient solutions to help manufacturers create beverages designed for today’s lifestyles.

*Source: Mintel

  • 60%
    of US beverage consumers say hydration is a key attribute when choosing a drink.*
  • 59%
    of UK carbonated soft drink consumers say that hearing about an interesting flavor has prompted them to seek it out.*
IFF's state-of-the-art laboratory.

Flavor Solutions to Sip On

Alcoholic Beverages & No/Low Alcohol Alternatives

Alcoholic Beverages & No/Low Alcohol Alternatives

Picture a perfectly balanced drink—whether it’s a bold hard seltzer or a low-alcohol beer with full flavor. Using expert taste modulation and unique product designs, we craft alcoholic and alcohol-adjacent products with innovative, in-house beverages solutions to make every sip unforgettable.

Key challenges we address:

  • Label-friendly
  • Shelf-life Optimization
  • Processing Efficiency
  • Taste, Texture, and Visual Appearance
  • Sustainable Solutions
02-section2-Alcoholic Beverages & No, Low Alcohol Alternatives-min
A More Human Way to Understand Beverages

The Six Core Need States

Today’s consumers are increasingly “beverage-fluid,” moving across categories in pursuit of a desired outcome. Beverages are no longer defined solely by format or ingredient; they are chosen for the value they deliver.

 

IFF has identified six core need states that sit at the intersection of a consumer’s motivation, mindset, occasion and desired outcome in any given moment.

The Six Core Need States
shutterstock_2396868267 shutterstock_2739470485 shutterstock_2465560363 shutterstock_2793541857 (1) shutterstock_1950591577 A glass of banana protein smoothie on a wooden table with banana in the background.
Social & Connection
Social & Connection
Alcoholic beverages, no- and low-alternatives, RTDs and beverages designed for shared experiences
Social & Connection
Belong. Celebrate. Ritualize.
BALANCE
BALANCE
Relaxing and sleep-support beverages, low-stimulation and low-sugar options
BALANCE
Restore. Calm. Moderate.
INDULGENCE
INDULGENCE
Emotional- and sensory-forward options, AI-supported creations, flavor-forward and treat-driven beverages
INDULGENCE
Enjoy. Please. Reward.
ENERGY
ENERGY
Functional coffee and tea beverages, energy drinks
ENERGY
Awaken. Re-Focus. Perform.
HYDRATION
HYDRATION
Sports drinks, enhanced waters, electrolyte-infused beverages
HYDRATION
Refresh. Replenish. Recover
WELLNESS-FORWARD
WELLNESS-FORWARD
Functional health drinks (mood, gut, immune, more), protein and nutritional beverages
WELLNESS-FORWARD
Nourish. Support Health Goals.
Shaping the Beverages of Tomorrow

SipScape

Explore IFF’s immersive platform for the future of beverages – where insights fizz with creativity and innovation is always on tap. From RTD refreshers and teas to caffeinated beverages, low- and no-alcohol creations and premium cocktails, SipScape spotlights the flavors and experiences reshaping how the world drinks.

IFF SipScape beverage concept of Mango Sticky Rice Green Tea. Bottle of the tea next to some of it in a glass with ice and a straw, sitting on a ledge with city skyline and sunset in background

Top Beverage Flavors

IFF Grindsted Pectin Texturizer

Citrus

Citrus flavors, a staple in beverages, offer refreshing hydration, a less-sweet profile, and a positive correlation with immune health. With a rich variety from Meyer lemon to exotic yuzu and even the unique Buddha’s hand, they provide endless creative possibilities.

Orchard Fruits

Fruit-Forward

Fruit flavors, with their juicy, vivid, and refreshing appeal, remain palate-pleasers in the beverage world. From orchard staples like apples and peaches to berries like blackberry and strawberry, the options are abundant when it comes to this category of flavored drinks. Whether you’re looking for a true-to-fruit note or sweet, jammy profiles, there’s a fruit flavor for every drink.

10-section3-Beer & Spirit Flavors-min

Beer & Spirit Flavors

Is your low-alcohol beer missing that classic lager flavor? We’re here to top up your taste experience with a fresh pour. From enhancing the robust character of your favorite alcoholic beverages to perfecting the profiles of non-alcoholic options, our selection of flavors always deliver.

11-section3-Sweet Browns-min

Sweet Browns

Having trouble perfecting the chocolate flavor in your nutritional beverage? Unsure which honey profile will create a buzz with your customers? IFF’s beverage experts masterfully navigate the sweet brown spectrum, from brown sugar to butterscotch and brownie, pushing boundaries to deliver unmatched flavor experiences.

How will IFF's Beverage Ingredients Improve Your Product?

A mug of beer
EnzymesTaste Modulation ​Hydrocolloids​ ​Antioxidants​Sweeteners​Flavors​Colors
Clean Label
Shelf Life
Processing
Taste
Texture
Appearance
A glass of soda
Taste Modulation ​Antioxidants​Hydrocolloids​ ​System Blends​Sweeteners​Flavors​Colors​ ​
Shelf Life
Taste
Texture
Appearance
A glass of strawberry flavored water
Taste Modulation ​Antioxidants​Hydrocolloids​ ​System Blends​Sweeteners​Flavors​Colors​
Shelf Life
Taste
Texture
Appearance
A glass of orange juice
Taste Modulation ​Enzymes​Hydrocolloids​ ​System Blends​Sweeteners​Flavors​Antioxidants​Colors​ ​
Shelf Life
Taste
Texture
Appearance
A glass of non-alcoholic beverage
Taste Modulation ​Enzymes​Hydrocolloids​ ​Fibers​Sweeteners​Flavors​Natural Extracts​Probiotics​Antioxidants​Colors​ ​
Shelf Life
Functional
Taste
Texture
Appearance
A glass of green juice
Enzymes​Taste Modulation ​Cultures​Fermentates​Sweeteners​Flavors​Natural Extracts​Probiotics​Fibers​Protein​Antioxidants​ ​Emulsifiers​Hydrocolloids​ ​System Blends​ ​Colors​
Shelf Life
Processing
Functional
Taste
Texture
Appearance
A bottle of pink juice
Cultures​Enzymes​Taste Modulation ​Fermentates​Sweeteners​Flavors​Natural Extracts​Probiotics​Fibers​Protein​System Blends​ ​Antioxidants​ ​Hydrocolloids​ ​Emulsifiers​Colors​
Clean Label
Shelf Life
Processing
Functional
Taste
Texture
Appearance
A cup of coffee
Taste ModulationAntioxidants​Hydrocolloids​System Blends​Sweeteners​Flavors​Colors​ ​
Shelf Life
Taste
Texture
Appearance
A healthy pink smoothie
Cultures​Enzymes​Taste Modulation ​Hydrocolloids​ ​Sweeteners​Flavors​Natural Extracts​Probiotics​Fibers​Protein​Antioxidants​ ​Colors​
Shelf Life
Processing
Functional
Taste
Texture
Appearance
A cup of tea
Taste Modulation ​Antioxidants​Hydrocolloids ​System Blends​Sweeteners​Flavors​Colors​
Shelf Life
Taste
Texture
Appearance

Bringing the Beverage Experience to Life

Explore IFF’s unique innovation programs for beverage solutions, from custom flavor creation to optimizing nutritional profiles, ensuring your products deliver on consumer expectations in the market.

12-section4-RE-IMAGINE DELIVERY®-min

RE-IMAGINE DELIVERY®

At IFF, we are dedicated to crafting extraordinary sensory experiences. If your stick-pack falls flat or your RTD beverage lacks clarity, our RE-IMAGINE DELIVERY® program provides innovative solutions to capture peak flavors, safeguard them during processing, and ensure optimal release for maximum enjoyment by consumers.

Explore the IFF TRU2CLEAR™ Flavor Emulsion System for crystal-clear beverages and TRU2NATURE™ encapsulation technology for preserving delicate ingredients.

Consumers demand fresher, more authentic taste experiences:

93% of consumers

surveyed said “fresh” was the most important attribute in making a purchase decision.

FoodBeverage_Innovation_Wellness

RE-IMAGINE WELLNESS™

RE-IMAGINE WELLNESS™, our holistic innovation program, empowers our customers to navigate the rapidly growing personalized nutrition market.

Fueled by digitalization and shifting consumer health trends, this program offers comprehensive solutions to meet evolving demands across health, wellness, and modulation needs, positioning you at the forefront of what consumers are looking for.

 

69% of global consumers

are focused on mental health and well-being.

14-section4-RE-MASTER CITRUS™-min

RE-MASTER CITRUS™

Our RE-MASTER CITRUS™ program focuses on sustainable product designs that deliver genuine, refreshing, and natural citrus flavors, enabling you to develop the category-defining citrus products of the future.

 

53% of US consumers

would prefer to include citrus to create their ideal non-alcoholic beverage.

IFF NEO™

Imagine a world where the bold zing of citrus isn’t born from citrus itself; that’s the innovation behind IFF NEO™—a groundbreaking collection of natural flavors redefining how we experience locally-inspired citrus, without a single drop of citrus oil. With IFF NEO™, we’ve re-mastered the art of citrus flavor, delivering a refreshing taste that pushes the boundaries of tradition.

Diverse women friends drinking a variety of IFF NEO citrus-based, bottled beverages

IFF CURE™

Amid rising prices, supply chain volatility and regulatory challenges, food and beverage manufacturers worldwide are navigating a sea of challenges. IFF has stepped in with Core and Uncommon Replacements & Extenders (CURE), offering innovative solutions to help our customers optimize their products for lasting success — because resilience starts with the right ingredients. If you’d like to talk to one of our experts, visit our site.

A woman looking inside her fridge

The IFF NEO™ concept creates endless possibilities for IFF Flavorists—skilled in art—to develop great tasting products.

Karel Coosemans,
VP Citrus Innovations
IFF's state-of-the-art laboratory.

Transform Ideas into Market-Ready Innovations

Bring your vision to life with IFF’s expertise in food and beverage innovation. Together, we can turn bold ideas into groundbreaking solutions.